Arabal

Hologram dance

Client

About project

This is a multimedia show - an interactive holographic dance we've created for the ARABAL conference opening, the largest conference in the Middle East dedicated to aluminum. Exploring aluminum mining and manufacturing was an intriguing journey for us, and we aimed to share this captivating world with the audience.

In this show, we tried to take viewers through the journey of aluminum, that it takes from mining to the product itself, which is created from aluminum. From the cosmic birth of this element and the bowels of the earth to grandiose projects, cities built using aluminum as well as spaceships and satellites also made from this multifaceted and amazing metal.